Company identification created
in a highly specialized industry
Budirem has been operating on the Polish market since the early 1980s. The company specializes in the production of linings for furnaces, heating and power boilers. For many years, they have been successfully carrying out work for clients from all over Poland. Budirem jest autorem unikalnego rozwiązania uniwersalnych prefabrykowanych kształtek, z których realizuje zlecenia.Budirem is the author of a unique solution of universal prefabricated fittings, from which it carries out orders.
As part of the tasks that the agency carried out for the Budirem company, new visual identity and logotype were developed. After analyzing the client’s marketing situation and conducting an interview, we prepared 3 proposals, from which the client chose the option presented in our portfolio. We wanted to develop a concept that reflects and adequately characterizes the brand and the area in which the company operates. At the same time, we tried to make the message very clear. The selected colors refer to the industry in which the company operates and its history, while remaining modern and easy on the eye.
Range of activities:
branding – logo and brand identification – graphic design and website implementation: ww.budirem.com.pl preparation of texts
For a marketing agency, understanding the client’s needs in the case of such a highly specialized company is not the easiest task. The more so that, in addition to creating a visual identity for the brand, our goal was to develop texts for the new website. Thanks to close cooperation with the client, we created content that met expectations and was understandable to both specialists and people who are not dealing with such specialized industry.