Category Archives: Social media

Screens and Branding: What Can We Read from the Beach?

Some campaigns immediately make us think of summer. They evoke the taste of fried fish [...]

Fridge Magnet – Key Element of Tourism

Imagine you're in the center of Krakow. You're strolling through the streets of the Old [...]

Quick Trend, Great Loss – a Few Words about Fast Fashion

In recent years, the phenomenon of "fast fashion" has become very popular, i.e. providing consumers [...]

Valentine’s Day – Instagram’s Celebration of Love

Valentine's Day, the annual holiday of love celebrated on February 14, has undergone quite a [...]

Advertisements and New Year’s Resolutions

The start of a new year brings new hopes, fresh energy, and… new year resolutions. [...]

Santa Claus: From Legend to Global Marketing Symbol

Who do you picture when you hear the name “Santa Claus?” Your imagination probably conjures [...]

“A Diamond is a Girl’s Best Friend”? Is a Diamond Ring a Good Investment or a Global Scam? Or Where Did the Belief That “Diamonds Are Forever” Come From?

Diamonds have long been associated with luxury, elegance, and unwavering durability - everyone probably knows [...]

Eco marketing

Eco marketing, lub green marketing (często tłumaczony jako zielony marketing) to rodzaj działań, który ma [...]

Artificial Intelligence – what the heck is that?

Artificial intelligence, also known as AI, has been a topic of discussion in almost every [...]

Moodboard – irreplaceable support in the process of designing a brand’s visual identification

Designing brand visual identity elements, such as logos, packaging, websites, and many others, is a [...]