Colorful design – a cheerful palette of colors suggests that we are dealing with a friendly matter that is not deadly serious, difficult, or boring. On the contrary, it is fascinating, interesting, and full of puzzles. In the branding, we used graphic elements associated with blocks, Rubik’s cube, or popular games such as Tetris. These symbols refer to playing, organizing things, discovering new knowledge, and building new skills. In the case of this brand, the target groups are children and their parents, as well as older pupils and students who are already looking for support in the tutoring market. We tried to ensure that this branding had a chance to reach each of these groups through a unique combination of creativity, fun, and education.
Wide Vision’s scope of activities:
- logo design
- visual identification
- website design and implementation (in development)
The effects of Wide Vision’s activities:
Wide Vision proposed a multifunctional identification that can be flexibly developed and used in the future. Use it like building blocks to build individual brand elements. This is an example of creative branding whose possibilities are endless. More on WideBlog