PL
All of this is based on the highest quality, natural ingredients. The brand cooperates with several restaurants in Warsaw, through which it sells its ice cream to individual customers. During the pandemic, it also introduced an additional service – online sales of KULÏ ice cream with home delivery.
Wide Vision’s scope of activities:
- branding of the company – name, logo, brand identification
- graphic design of marketing materials
- multimedia presentations
- marketing texts and content for promotional materials
- company’s external signage
- website – design, implementation and ongoing maintenance of the brand’s first website
The effects of Wide Vision’s activities:
As an agency, our task was to create the KULÏ ice cream brand from scratch. Company name, logo design and full brand identification. We wanted to familiarize customers with the new product, and then to increase brand recognition. We achieved this through a social media campaign as well as focusing on the consistency of the KULÏ brand identity.
