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For Wide Vision, Wodne Sprawy is another project in the water area in which almost the entire team is involved. We are responsible for leading the communication of the title. Our activities aim to inform about “Water Matters” (Wodne Sprawy) and organize and promote educational activities, including webinars, training, conferences, and competitions. All this in cooperation with the editorial team, which includes hydro experts, e.g. hydrologists, hydrobiologists, hydrogeologists, supported by specialists from other related industries.
Wide Vision’s scope of activities:
- logotype and visual identification of “Wodne Sprawy”: www.wodnesprawy.pl
- cover designs for each issue
- project communication on social media – setting up and maintaining profiles on LinkedIn, Facebook, X (formerly Twitter), and Instagram
- information campaign – mailings, newsletters, Internet
- contact with the media
- design and creation – graphic design of marketing materials
- organization of events – webinars, conferences, workshops, panels
The effects of Wide Vision’s activities:
The project met with a great response in the community, which from the very beginning resulted in an astonishing number of visits to the newspaper’s website and a long time of users staying on it. The response on social media was also very satisfying, the title keeps gaining hundreds of new followers.
