Wide Vision is the partner responsible for the communication of the Program. We work with a team of experts and the Client to effectively conduct information and promotion activities under the name “Safe Vistula – Towards a Sustainable Future.” We are focused on regional activities, and, above all, on cooperation with local governments, environmental organizations, and residents of the areas covered by the Program. We already have extensive experience in implementing projects related to flood protection and drought risk management as well as counteracting water shortages – “Stop the Drought!,” “Stop the Flood,” and “Retention. Keep the water!” We are convinced that the acquired skills supported by the knowledge of the team of experts will contribute to the success of the “Safe Vistula” project.
Wide Vision’s scope of activities:
- name, logo, branding and key visual of the Program
- preparation and organization of the public consultation process
- organization and conduct of substantive conferences in stationary mode with online transmission
- PR and social media activities – contact with the media, preparation of content for the media and website, organization of briefings and press conferences, media purchase
- social media marketing – development of content and graphics for the client’s profile and advertising campaigns (AdWords)
- website design and implementation: www.bezpiecznawisla.pl
- expert and general public communication (3 voivodeships)
- design and creation – graphic design of marketing materials
- production of a film and a TV spot
- radio and television campaign – radio and television spots
- graphic design and production of gadgets for the project
- organization of an educational campaign – an exhibition combined with an event for children
The effects of Wide Vision’s efforts:
We are proud to be part of an important project to protect society from flooding. We act and gain more experience. We believe that our role as a communication agency is not only to provide information, but also to educate and raise public awareness about the effects of climate change. We want to contribute to informing about increasing the safety of residents, protecting the natural environment and creating a future in which the Vistula River is managed in an ecological and sustainable way.