Jawa Nie Sen

A breath of fresh air when it comes to speciality

Specialty coffees have made their way to the Polish market, and are here to stay. Jawa Nie Sen is a new brand offering craft coffee for those who care about quality.

The agency’s task was to create a brand of craft coffee from scratch. Among so many products that want to catch the attention of coffee lovers, it is increasingly difficult to stand out. And coffee created by a health specialist needed proper identification that would not overshadow what is most important – the product itself and its properties.

The name stimulating the imagination, together with the minimalist packaging design, gave the balanced effect that the customer was looking for. While the name inspires and stimulates the imagination through wordplay and a coherent logo, the packaging itself is its opposite. Minimalism, subdued colors – design puts the coffee first, which does not need to be aggressively asking for attention. Breaking the words in half is a delicate, yet still eye-catching, trick.

Range of activities:

– creating brand identification; name and logo

  • – packaging design

– brand identity

– graphic design of the website

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Effects

Introducing a new product to the market is always quite a challenge. Despite the introduction of coffee for sale in 2020, where the effects of the pandemic on the economy were visible, Jawa Nie Sen coffee is very popular. The identification we created allowed us to stand out on the market.

Contact

You want to start a project, plan a meeting or just ask a question? Write to us.

Our office:

ul. Rolna 179 lok.19
02-729 Warszawa
+48 530 155 311

© Wide Vision 2020